Amazon

Or at least, the end of publishing as we understand it. Consider this fact: In one month there were more than 100,000 new book releases on Amazon Kindle.I took this screen capture last week and I’ve been thinking about it ever since. Two extreme ways of looking at this:

One: Electronic self-publishing has democratized the book industry. It’s an embarrassment of riches.

Two: We are caught up in a tidal wave with no refuge in sight. It’s an embarrassment. 

There’s a weird disconnect in the mind of most of the reading public. Pat doesn’t want to spend $15 on a novel, so s/he jumps into Kindle Land, wanders around, and exits some time later having paid $1.99 for a novel that will be tolerable, or vaguely amusing, or awful, or (this is also possible) excellent.

The author of the $15 novel is an endangered beast in this new landscape, and still Pat finishes the  $1.99 novel and dreams of giving up the day job to be a novelist. And not just any novelist, but a rich one. Someone who knows Oprah’s cell number and who has a film agent. The fact that Pat is unwilling to pay more than $1.99 for a novel should put a crimp in these day dreams.

But this is not happening, as is plain to see because in one month, 100,000+ new books appeared on Kindle. And there are lots more in the pipeline, waiting to be sucked into the tsunami.

It would be very useful to get this huge number broken down and put in context.  Here’s an inquiry for Amazon that I might send, but they will never answer.

Dear Amazon:  

I am researching the career  and life cycle of the modern American novelist and require data for quantitative analysis.  Your assistance would be very much appreciated and duly acknowledged in the author’s notes. 

The data I require:

1. Total number of new book releases for the years 2000 ______, 2010 ____ and 2015 ______
2.  For each of these years, I would like the percent published in paper and electronically.  
3. For each year and category (paper/electronic), please indicate what percent were published by established houses, and what percent were self-published.
4. Now the same figures, but limited to fiction for the years 2000, 2010 and 2015.

If Amazon were to cough up these numbers (and please don’t hold your breath) we would have the makings of a really interesting discussion. As it is, I can only give you my impressions.

Publishers are in trouble, and will continue to be in trouble until the whole industry self-corrects. Publishers are not particularly good at introspection, so this is another area where you should not hold your breath.

Authors are in trouble because not only is the market saturated with cheap books, the publishers have no interest in helping midlist authors keep their heads above water. It’s sink or swim.  If 50,000 new novels are released over a two or three month time period, how will a reader ever find the novel you just published? What are the odds that your novel will even make it onto a shelf in a brick and mortar bookstore?  Answer: poor.

And that’s where we find ourselves. On the bright side, you’ll be busy for the rest of your life trying to read your way through the mountains novels that are piling up, right now.